Simple advice: get a decent website!!
Every time I write a book review I link (or TRY to link) to the book’s page on the author’s website. This would be a good deal easier to do if authors actually had websites where you could link to the books!
The last time I typed up a review I went to the author’s site to discover two sections: About and Current Newsletter. That was it. Not a single book link! I don’t go to your site to see your holiday snaps, and nor does anybody else for that matter!
Unfortunately this is not the first time I’ve experienced this, and it certainly won’t be the last.
Then you have the authors who haven’t updated their book section since three or four releases ago.
And then you have the authors whose link to the book page is creatively named something like Works by Author and buried at the bottom of a long list of other links.
Then you have the authors who – I kid you not – go for a page with a light pink background and white font, so you have to highlight the text if you want to read it.
But I saved the best for last: the authors who don’t even have a website! Harlequin/Mills and Boon authors are the worst offenders. These are usually the authors whose profile picture on the Harlequin website is a black and white studio portrait – with perm – that is at least three decades out of date.
Good God, folks, it’s the twenty-first century! The whole world happens on the internet!
It’s really not hard to make a half-decent website, even without help. You want to sell books? Then you’re going to have to make it possible for people to find the things!